?Instilling positive decision making within teen youth through the values of camp?

At my camp, we have restarted our cit/leadership program. Almost all of our campers come from urban settings. The program is only two summers old and has come to the point where there are a lot of applicants and only 10 male and 10 female spots.
With that said, the program has to decide a definite direction. CIT/LIT programs are in place to have the bridge from camper to staff member. So here is the hard part. The kids who excel outside of camp usually translate into great cit than staff members. The problem that I face is with kids who could obtain so much out of the program if involved but do not have the characteristics of some other applicants. It?s almost like choosing the kids who already may have many of the positive talents the program instills or, take the kids who would greatly benefit from the participation of the program. With the program being so new we haven?t had many applicants so its been an easy job and we have had a good mix of those top notch stars before they were in the program and the ones who really needed to be in a program of this nature to possibly instill values that they might not of had before. Now that the program is more known we are expecting many applicants. Any suggestions?